
Our Team
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BECCA LAWSON
A transformational brand leader who has shaped some of tech's most distinctive companies, including MasterClass, Lyft, and Pandora. At Lyft, she helped catapult the brand from underdog to major contender, doubling brand awareness and market share.. Her work spans from high-growth startups to established leaders, with a particular talent for turning brand potential into market dominance. A self-described "rabble rouser" who combines analytical precision with bold creative vision.
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MELISSA WATERS
A visionary marketing executive who has led brand transformation at some of tech's most influential companies. As CMO of Upwork, she helped reshape the future of work narrative. Her experience spans leadership roles at Instagram, hims & hers, and Lyft, where she consistently drove breakthrough growth through strategic brand evolution. Currently a board director at Sesame, she's also deeply committed to mentoring the next generation of marketing leaders through Monday Night Mentorship.
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JEN PAO
A seasoned marketing operations leader who excels at building efficient teams and delivering work on time and under budget. As Senior Director of Creative and Marketing Operations at MasterClass, she orchestrated a massive reduction in operational expenses. Her experience includes transformative roles at Lyft, Goodby Silverstein & Partners, and Venables Bell, where she managed marketing operations for Sprint, Google, and Motorola. Known for her ability to bridge creative excellence with operational efficiency, she builds teams that deliver both creative impact and business results.